SIDNEY BC | CANADA

Education Opportunities

Advance your Business

Everything You Need

Whether you are marketing your business or hiring employees the Sidney BIA is committed to providing the best possible support from local industry experts.

Year-Round Programs

  • Island Good Free Licence

    Island Good is trademarked and licensed by the Vancouver Island Economic Alliance

    Island Good branding helps shoppers easily identify local products from Vancouver Island and the Gulf Islands.

    Sidney businesses receive a free 1-year Island Good membership.

    Email shannon@sidneybia.ca with any questions.

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  • Digital Readiness Free Series

    Enjoy this four-part free digital readiness series designed to help small business owners develop the skills they need to succeed online and grow their companies.

    You can complete just one module or all four—and you’ll receive a digital readiness badge for each module you complete.

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  • Sidney Business Exclusive Social Media Management Subsidy

    The Sidney BIA has partnered with 365 Day Media Group to provide subsidized rates for affordable Social Media Management services.

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  • Sidney Business Exclusive Branding and Web Design Subsidy

    The Sidney BIA has partnered with Billie Design Co. to provide subsidized rates for affordable professional branding and website design services.

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  • Support Local BC Free Profile

    Support Local BC is a free online gift certificate marketplace where 100 per cent of the proceeds go directly to the business owners. 

    The Sidney BIA has covered all affiliated costs and any independent business can make a free profile.

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  • Social Media Camp Free Membership

    Social Media Camp is Canada’s longest running Social Media conference and has been a platform to bring together top experts in Social Media Marketing since 2010.

    SMC Club will keep you connected and updated on everything happening in the world of social media. With a unique theme each month, we will bring you content that spark conversations and helps you build relationships that will drive your business forward.

    Sidney businesses receive a free 6-month membership.

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Upcoming Webinars

  • Business Finance 1: Understanding Financials

    Date: January 11
    Time: 9:00am to 12:00pm

    Financial statements may not get the pulse racing, but they provide essential information used to analyze and answer valuable questions relating to your business.

    They tell the story of your business and can sometimes predict your future fortunes. Join Bill Erichson, Pacific Training Innovations as he teaches you how to understand the story hidden behind the numbers. You’ll learn how to decipher balance sheets and income statements, while understanding how to make your earnings work for your business.

    Things You Will Learn

    • How to read balance sheets
    • How to interpret income statements
    • Understand how to make earnings work for your business
    • Identifying the differences between market and book value
    • What is amortization and capital cost allowance
    • The distinction between income and cash flow

    All webinar participants will also receive access to a recording for seven days after the live session.

    Sidney businesses use promo code EXPLORESIDNEY at check out for free education.

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  • Business Finance Package

    Date: January 11
    Time: 9:00am to 4:00pm

    Financial Statements provide essential information used to analyze and answer valuable questions relating to your business. Our Business Finance seminar package will teach you how to analyze these valuable documents.

    This package will first help you understand how to maintain financial records and interpret financial statements. You will then be introduced to ratio analysis, a powerful tool which will help you identify the financial pros and cons of your business operation. This package is great for existing businesses and for business start-ups planning to use industry standards for their financial plan.

    Things You Will Learn

    • How to read balance sheets
    • How to interpret income statements
    • Understand how to make earnings work for your business
    • How to gain insights into the financial health of your business
    • Identifying the pros and cons of your business operations
    • A case study approach to financial analysis

    All webinar participants will also receive access to a recording for seven days after the live session.

    Sidney businesses use promo code EXPLORESIDNEY at check out for free education.

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  • Digital Marketing Tips for 2022

    Date: January 12
    Time: 10:30am to 12:00pm

    As agile small businesses, we are constantly learning new ways to adapt to an ever-changing world. Some of these include emerging digital marketing and lead generation trends to help us reach more customers.

    Join our Digital Marketing Expert, Ted Lau as he shares valuable DIY tips for digital marketing in the new year. Ted is the owner of an award-winning digital marketing agency, Ballistic Arts Media Studios. Ted will cover SEO, e-commerce, social media platforms and more.

    Things You Will Learn

    • How to effectively target top funnel keywords into leads
    • How to improve online purchase experiences from prospective customers
    • How to engage with your leads authentically on your social platforms
    • What it means to be “meta” and what you need to watch out for in 2022

    All webinar participants will also receive access to a recording for seven days after the live session.

    Sidney businesses use promo code EXPLORESIDNEY at check out for free education.

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  • Social Media for Small Business

    Date: January 12
    Time: 1:00am to 4:00pm

    While it’s amazing for catching up with old friends, social media can also be a huge driver of traffic and attention to your small business. And, just because you know what social media is, does not mean you necessarily understand how to use social media to grow and develop your business.

    This workshop focuses on understanding social media for small businesses, what it is and how it’s connecting people.

    Things You Will Learn

    • The different social media platforms and their suitability for your business
    • How/if social media should be an important part of your marketing strategy
    • Understand the opportunities available to you
    • How to leverage social media for business growth
    • Using social media for prospecting new clients

    All webinar participants will also receive access to a recording for seven days after the live session.

    Sidney businesses use promo code EXPLORESIDNEY at check out for free education.

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  • Supplying Professional Services to the Government of Canada

    Date: January 13
    Time: 10:30am to 12:00pm

    The Government of Canada is one of the largest purchasers of goods and services in the country. Each year, the federal government spends up to $25 billion on goods, services, and construction.

    This seminar will help you understand more about how the Government of Canada purchases professional services and the use of standing offers and supply arrangements. We will cover how to register your business in the Centralized Professional Services System (CPSS) as well as how to find and bid on professional services opportunities. Become familiar with the procurement tools a Government of Canada buyer may use for purchasing professional services such as:

    • ProServices
    • Task and Solutions Professional Services (TSPS)
    • Task and Solutions-Based Informatics Professional Services (TBIPS/SBIPS)
    • Learning Services
    • Translation and Interpretation Services
    • Temporary Help Services

    Things You Will Learn

    • Become familiar with the Buyandsell.gc.ca website
    • Search for tenders, contract history and standing offers and supply arrangements
    • Keeping track of opportunities
    • Use the website to follow opportunities
    • Understanding the role of the Office of Small and Medium Enterprises
    • The essentials to get started in the contracting process

    All webinar participants will also receive access to a recording for seven days after the live session.

    Sidney businesses use promo code EXPLORESIDNEY at check out for free education.

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  • How to Start Selling on Amazon

    Date: January 13
    Time: 1:00am to 2:00pm

    As consumers increasingly shift towards online shopping, e-commerce is becoming a bigger and bigger consideration for businesses. Do you want to sell your products online but lack the technical know-how and strategy? Perhaps you already have an online store but want to tap into Amazon’s vast audience as another revenue stream?

    Amazon creates virtual shelf space for more than 40,000 third-party sellers from Canada, most of which are local small-and-medium-sized businesses. In 2021, Canadian sellers who surpassed $1 million in sales grew by more than 38%, and nearly 240 Canadian sellers surpassed $1 million in sales for the first time.

    Join us in this webinar and learn how to get started on Amazon.ca in a step-by-step manner. Learn from Matt Turner, Head of Business Development for Western Canada at Amazon, who will introduce you to a range of tools and resources to grow your business.

    Things You Will Learn

    • How Amazon Canada already supports thousands of businesses
    • How to get started with selling on Amazon Canada
    • Introduction to programs like Fulfillment by Amazon, Brand Registry, Sponsored Ads and more

    All webinar participants will also receive access to a recording for seven days after the live session.

    Sidney businesses use promo code EXPLORESIDNEY at check out for free education.

    Learn More

  • How to Create an Exit Plan for Your Small Business

    Date: January 18
    Time: 10:00am to 11:00pm

    One statistic suggests that 80% of business owners want to stop working in their business within the next 10 years, and yet only about 20% have a exit plan. As time passes, every entrepreneur will face the challenging task of putting an exit plan in place. This seminar will introduce the exit planning process and provide you with the 7 key steps to a business exit plan.

    Join Joe Markovitch to learn about the fundamentals of exit planning and what a successful plan requires. Leave with practical knowledge, tools, and resources you need to start your own exit plan.

    Things You Will Learn

    • Understand the concept of exit planning and its importance for entrepreneurs
    • An overview to the exit planning process
    • Seven steps in creating a successful exit plan
    • How to identify alternative exit strategies and assess which ones are suitable for your business

    All webinar participants will also receive access to a recording for seven days after the live session.

    Sidney businesses use promo code EXPLORESIDNEY at check out for free education.

    Learn More

  • Digital Readiness Series

    Join Grow with Google, for a free four-part Digital Readiness Series designed to help small and medium-sized business owners develop the skills needed to succeed online. 

    The series aims to help small and medium-sized businesses owners like you:  

    • Get found online: Get your business online and improve your digital presence.  
    • Reach more customers: Connect with more customers in more places.  
    • Sell online: Make it easy for customers to shop with you on your website. 
    • Work remotely: Run your business from anywhere. 

    Learn More

Resource Library

The Sidney BIA has cultivated a comprehensive library of resources covering all aspects of starting, growing and transitioning with your business.